Product Code: MFC1020
Neuroscience is revolutionising coaching: it helps us understand the biological basis of our behaviour. This includes the behaviour of the coach and the client.
This practical and much needed book explains basic brain functioning and offers a guide to using this knowledge to advance our coaching and make our practice more effective. It builds extensively on the fact that we do now know that feelings underly all decision-making and focuses coaching on helping clients establish intelligent emotions as the basis of their own decision systems.
Using a systemic model of emotions, energy and change, Paul Brown and Virginia Brown show coaches how to integrate the client's life experience into coaching and create change. This is a must read for all practising coaches.
Dr Paul Brown is a consulting clinical and organisational psychologist and Head of the Psychology and Applied Neuroscience Unit within the Office of Government, Lao PDR. He was previously Visiting Professor in Organisational Neuroscience at London South Bank University; in Individual and Organisational Psychology at the Nottingham Law School; and Chair of the Association for Professional and Executive Coaching and Supervision (APECS).
Virginia Brown has been practising as an executive coach for over 10 years and has spent a number of years as a faculty member of the School of Coaching. Prior to coaching she worked at BT for 15 years in a variety of commercial roles.
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